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Sports betting among young people: motivations and trajectories

✍️ Victor Mazy and Carine Mutatayi — OFDT (French Observatory of Drugs and Addictive Trends), Reports collection (Thematic series, “Studies and Research”, literature review and sociological study) — July 2026.
30 July 2026 by
Sports betting among young people: motivations and trajectories
Daniel Oberlé - Pratiques en santé Oberlé
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🚨 Sports betting: how our teens get into the game (and how they get out)
✍️ Victor Mazy and Carine Mutatayi — OFDT (French Observatory of Drugs and Addictive Trends), Reports collection (Thematic series, “Studies and Research”, literature review and sociological study) — July 2026.



📌 This report finally provides a fine qualitative reading of what young people aged 15 to 25 experience with sports betting, where existing data was limited to prevalence. It concretely describes how a minor enters the game, circumvents the ban with the complicity of adults, tips into excess or not, and then exits — in the words of the young people themselves. It identifies directly mobilisable levers: spotting critical phases, the role of peers, support points for opening dialogue without judgement. A valuable tool for anyone in contact with young people who normalises an invisible yet high-risk practice.



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📒 Sports betting among young people: motivations and trajectories 
✍️ Victor Mazy and Carine Mutatayi — OFDT (French Observatory of Drugs and Addictive Trends), Reports collection (Thematic series, “Studies and Research”, literature review and sociological study) — July 2026.

 

📜🔗LINK to the source


1️⃣ ANALYTICAL SUMMARY

A normalised youth practice even before it is legal. Despite the ban on sales to minors, sports betting has become entrenched in youth culture, driven by family, peers, audiovisual works, and massive advertising pressure. The study is based on 51 interviews (including 22 minors, 40 men, and 11 women), 3 focus groups, and 12 professional interviews, conducted in 2025. It shows that entry into gambling involves a gradual socialisation: betting is first legitimised, then experienced with the complicity of surrounding adults or lenient tobacconists. The initiation circuits — familial or friendly — convey distinct values and limits that sustainably guide gambling behaviours.

Dual motivations and shifting trajectories. Young people's bets oscillate between the pursuit of profit (rationalisation, strategies, paid tipsters) and the pursuit of pleasure (sensations, sociability, friendly bonding). These motivations overlap and vary over time. The study identifies six typical profiles (novices, amateurs, sociables, invested, excessive, disengaged) situated within structured gambling careers defined by two axes: the intensity of practice and the critical attitude towards gambling. It also sheds light on shifts towards excess and pathways out, highlighting the central role of the female entourage and the "trigger".

2️⃣ KEY POINTS OF THE DOCUMENT

1️⃣ Adult complicity as a condition for minors' access. Early entry into betting relies on facilitating adults: parents lending their online gambling accounts, older siblings recording bets, tolerant tobacconists. This complicity facilitates learning before the legal age and invites cautious interpretation of quantitative data on player accounts (p. 16-18, p. 23).

2️⃣ A structured directory of point-of-sale bypass techniques. The report details the strategies employed by minors to gamble on tobacco: not betting too much, fragmenting tickets, appearing older, calling on an adult, pretending to be 19, betting on the seller's tolerance. Dematerialisation (90% of FDJ bets in 2025) shortens interaction and lowers vigilance (p. 21-22).

3️⃣ Six typical profiles positioned on two axes. The analysis constructs a typology (novices, amateurs, sociables, invested, excessive, disengaged) represented on a plane crossing practice intensity and critical attitude, with possible transitions between profiles. A reading tool directly transposable into prevention (p. 47-56, figure 2 p. 57).

4️⃣ The determining role of the female entourage in the exit. Mothers, partners, and girlfriends provide a recurring 'care' and safety net in raising awareness of excess and exiting gambling, highlighting the gendered dimension (p. 43).

5️⃣ The 'trigger' as a condition for taking charge. Reduction or cessation requires a personal epiphany (big losses, debts, dark thoughts), without which entry into care — often initiated by parents — remains ineffective. Few young people know about the support systems (p. 43-46, box p. 45).

3️⃣ ACTION PATHS FOR LOCAL ACTORS

1️⃣ Identify the pivotal phases. Target the identified tipping points: reaching adulthood, leaving home, first salary, arrival of online gaming. These transitions structure careers and constitute windows for intervention (p. 55-56).

2️⃣ Open the dialogue without frontal rejection. Strict rejection or taboo excludes minors from any exchange and delays support; favour a listening posture rather than a blunt prohibition (p. 27, p. 43, conclusion p. 58).

3️⃣ Raise awareness among tobacconists and points of sale. The narratives highlight the laissez-faire at points of sale as a factor for early entry; working with sellers on systematic age verification is a concrete lever (p. 21-22, p. 40).

4️⃣ Adapt prevention to the interests of young people. Minors find school actions inappropriate and suggest strong and embodied testimonies rather than generic messages (p. 48).

5️⃣ Mobilise the surrounding community as a resource. Involve close ones and non-gamer peers, whose role as a safeguard and support for exiting is documented, while considering the gendered burden on women in the community (p. 34, p. 43).

6️⃣ Make known the support and self-assessment systems. Address the knowledge gap regarding addiction care structures and self-assessment tools, which are very poorly identified by young people (p. 45). Unmet need: the report does not propose a ready-to-use detection tool — to be built locally based on the typology.

4️⃣ ADDITIONAL REFERENCES

1️⃣ ANJ — Campaign "Risk Zone" and Evalujeu platform (June 2026). Campaign to prevent excessive sports betting launched for the World Cup, supported by a self-assessment tool for practice and guidance towards help. Direct operational complement. 🔗 https://anj.fr/zone-risques-la-nouvelle-campagne-de-lautorite-nationale-des-jeux-2026 — self-assessment: https://evalujeu.fr 

2️⃣ Addiction Federation — Resources and SINPAR project on JAH among young people. Resource hub and digital intervention framework (social networks, CJC) for the early detection of problematic online gambling use among young people. 🔗 https://www.federationaddiction.fr/actualites/substances/jeux-d-argent-et-de-hasard/ 

3️⃣ ARPEJ — Research and Prevention Association for Gambling Excesses. Specialist organisation (established in 2022) offering prevention programmes and training on the risks associated with JAH, including for young people. 🔗 https://arpej.eu/ (

5️⃣ FREQUENTLY ASKED QUESTIONS (FAQ)

1️⃣ At what age do young people actually start betting?

Often before 18, initiation occurs in adolescence, mainly through family or peers, with a first bet frequently made at a point of sale (p. 14-21).

2️⃣ How do minors manage to bet despite the ban?

By circumventing at points of sale (tolerance of sellers, concealment techniques) or online via the account of a complicit adult, parent or older sibling (p. 21-23).

3️⃣ What are the main motivations for betting?

Two main drivers: the pursuit of profit (rationalisation, strategies) and the pursuit of pleasure (thrills, sociability). They overlap and evolve (p. 29-39).

4️⃣ What causes a young person to turn to excessive gambling?

The internalisation of a big win (big win), the belief in their ability to "make a comeback", the solitary intensification of practice, and the multiplication of accounts (p. 40-42).

5️⃣ How do young people get out of excessive gambling?

Through a personal "click", often triggered by heavy losses or support from their surroundings, primarily from the mother or partner; support in addiction treatment facilitates reduction (p. 43-46).

6️⃣ Do young women gamble differently?

Yes: more occasional, cautious practice, often assisted by a man, and confronted with a double gender stigma (p. 37-39).

7️⃣ Are young people aware of support systems?

Few: knowledge of care structures is low and voluntary recourse is even rarer; initial appointments are often initiated by parents (p. 45).

6️⃣ REWRITING IN EASY LANGUAGE

What the report says

Many young people bet on sports. Betting means putting money on a match. In France, it is prohibited before the age of 18. But young people do it anyway.

How they start

Often, family or friends introduce them to betting. Sometimes, an adult helps them to play. Some go to the tobacco shop. The seller does not always check the age.

Why they bet

There are two main reasons. Some want to win money. Others want to have fun with their friends. Often, the two reasons mix.

The six types of players

The report describes six groups of young players: novices, amateurs, sociables, invested, excessive, and disengaged. Each group plays differently.

When gaming becomes a problem

Some young people play too much. They lose money. They want to recover. They play alone, all the time. This can harm their health and that of their loved ones.

How they stop

One day, they realise it's too much. This is called the "trigger". Often, a close person helps them. The mother or partner plays a big role. There are treatments available. But few young people know about them.

7️⃣ CROSS-ANALYSIS — VALUES OF HEALTH PRACTICES

Literacy: The report is not an educational tool, but its version of the mechanisms of betting (odds, accumulators, free bets) sheds light on the unequal levels of understanding among the young people themselves.

Empowerment: Young people are taken as subjects carrying a reflective view on their practice, with several stating they have questioned their gaming thanks to the interview.

Participation: The qualitative approach relies on the direct speech of young people and field professionals, without formal co-construction of action.

Community health: The collective dimension is central: betting is described as a social act, a group activity, and a vector of sociability.

Ethics: Social biases (social origin, precariousness) and gender biases are explicitly identified and discussed, including the biases of advertising algorithms.

Human rights: The approach respects equity by giving a voice to vulnerable audiences and questioning inequalities in access to gaming and support.

Intersectorality : The report links addiction studies, school health, socio-professional integration, and youth through professional interviews.

Partnership : Institutional collaborations are mentioned (Fédération Addiction, Addiction France, Oppelia) without a formalised model of field cooperation.

Fight against discrimination : The double stigma of female gamblers and the stigma of the addicted player are clearly addressed, with a concern for non-judgment of the audiences.

8️⃣ EVALUATION OF THE RELIABILITY OF THE RESOURCE

Scientific relevance — high. Reference institutional source (OFDT), solid and transparent qualitative methodology: 51 semi-structured interviews coded under NVivo, diverse sample, explicit theoretical framework (Becker's careers, Binde's motivations, D'Agati's figures). Abundant and recent international bibliography. Assumed limitation: sample of self-identified gamblers, not representative, not allowing for the measurement of prevalences or the explanation of non-players.

Operational relevance — good but indirect. The report is rich in analytical benchmarks (typology, pivotal phases, dialogue levers) directly useful for the reflection of stakeholders, but does not provide a spotting tool or a ready-made prevention programme: their construction remains to be carried out locally.

Internal inconsistencies noted (reported, not corrected) :

  • Gendered numerical gap : the synthesis (p. 4) indicates « 20.5 % against 3.0 % » (boys/girls who bet in 2022), while the introduction (p. 7) gives « 20.4 % of boys… 2.7 % of girls ». The two versions coexist without reconciliation.
  • Placeholder / orphan quote : p. 30, the sentence « therefore leads to a search for profitability » » contains a closing quote without an opening one, likely a trace of an editorial cut.
  • Framing of the figure 11.9 % : presented in summary as « at least one sports bet in the year » (p. 4), whereas it corresponds, according to the introduction and figure 1, to the annual practice of prediction games (sports betting and horse racing) at age 17.

9️⃣ STRATEGIC HASHTAGS

#healthpractices #SportsBets #YouthAndGames #BehaviouralAddictions #AddictionPrevention #ExcessiveGambling #YouthHealth #HealthLiteracy



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